A cookie is a small piece of information sent to the hard drive of your device by a web server so that some information about your browsing activity can be collected. We use the term “cookie’ for any technology that is collecting information from your devices, such as information about your use of our website, about your device such as the device ID, IP address and browser type, demographic data and if applicable the URL of the linking page. We also use web beacons or pixel tags to allow us to count visitors who have viewed our pages or read our promotional e-mail messages/newsletters. They are not used to access your personal information without your consent.
Essential Cookies and Similar Technologies
These are vital for the running of our services on our websites and apps. Without the use of these cookies parts of our websites would not function. For example, session cookies allows a navigation experience that is consistent and optimal to user's network speed and choice of device.
Analytics Cookies and Similar Technologies
These collect information about your use of our websites and apps and enable us to improve the way it works. For example, analytics cookies show us which are the most frequently visited pages. They also help identify any difficulties you have accessing our services, so we can fix any problems. Additionally, these cookies allow us to see overall patterns of usage at an aggregated level.
Tracking, Advertising Cookies and Similar Technologies
We use these types of technologies to provide advertisements that are more relevant to your interests. This can be done by delivering online adverts based on your previous web browsing activity. Cookies are placed on your browser which will store details of websites you have visited. Advertising based on what you have been looking at is then displayed to you when you visit websites that use the same advertising networks.
We collect a variety of Personal Data from you through the Empire Hotel Services. Some Personal Data is collected automatically when you use or browse the Services, while other data is only collected when you provide it to us directly. As a result, you have choices about the data we collect. When you are asked to provide data, you may decline; but if you choose not to provide data that is necessary to provide a service or feature, you may not be able to use that service or feature. For example, you may choose to create an account when you reserve a room through our Services, which creates a smoother future booking process but requires submitting additional information. You may also choose to submit social media content through our Services, in which case we collect certain information associated with that social media account such as account name, the shared content, and any comments or interactions with the shared content.
This policy may change from time to time to conform with legislation and/or industry developments. We will not explicitly inform our clients or website users of these changes. Instead, we recommend that you check this page occasionally for any policy changes. Contact us with any questions.